WordPress Installation

There are several ways to add Jetrack to your WordPress site. Choose the method that works best for you.

Method 1: Using a Plugin (Recommended for Beginners)

The easiest way to add the tracking script without touching code.

Steps

Install the Insert Headers and Footers plugin from the WordPress plugin directory
Go to Settings → Insert Headers and Footers
Paste your BrandJet tracking script in the Scripts in Header section
Click Save

Your tracking script will now load on all pages of your WordPress site.

Method 2: Theme Editor (For Developers)

Edit your theme files directly to add the tracking script.

Steps

Go to Appearance → Theme Editor
Select header.php from the right sidebar
Find the </head> closing tag
Paste your tracking script just before </head>
Click Update File

    <!-- Jetrack -->
    <script
        async
        defer
        data-website-id="your-unique-id"
        src="https://analytics.brandjet.ai/script.js">
    </script>
</head>

Warning: Changes may be lost when updating your theme. Consider using a child theme.

Method 3: functions.php (Best for Child Themes)

Add the tracking script programmatically using WordPress hooks.

Steps

Go to Appearance → Theme Editor
Select functions.php from the right sidebar
Add this code at the end:

function brandjet_analytics() {
    ?>
    <script
        async
        defer
        data-website-id="your-unique-id"
        src="https://analytics.brandjet.ai/script.js">
    </script>
    <?php
}
add_action('wp_head', 'brandjet_analytics');

Click Update File

This method survives theme updates if using a child theme.

Method 4: wp_head Hook in Child Theme

For child theme users, add to your child theme's functions.php:

// Add Jetrack
add_action('wp_head', function() {
    echo '<script async defer data-website-id="your-unique-id" src="https://analytics.brandjet.ai/script.js"></script>';
});

WooCommerce Support

BrandJet automatically tracks all WooCommerce pages including:

Product pages
Category pages
Cart and checkout pages
Account pages

No additional configuration needed!

Multisite WordPress

For WordPress Multisite installations:

Network-wide tracking: Add the script using Method 3 in your network-activated theme
Per-site tracking: Create separate websites in BrandJet for each subsite and use different tracking scripts